Whitespaces & Buyer Committee

The Whitespaces tab is the primary AI intelligence surface inside Account Intelligence. It surfaces every AI-identified potential sales opportunity for a target account — organized by your product catalogue and prioritized by urgency.

Whitespaces require Deep Intelligence to be activated on the account.

Understanding Whitespaces

Whitespaces answer the core revenue question: "Where can we sell into this account, which product is relevant, and why should we act now?"

Each Whitespace is:

• Mapped to your product catalogue — grouped by product category

• Scored by urgency:

Score	Meaning
Act Now	High-confidence, time-sensitive. Take action.
Investigate	Worth exploring — moderate signal strength
Monitor	Early indicator — revisit later

Filters available: Product, Geography

Whitespace Detail view

Click any Whitespace card to open its detail view. Three tabs:

Tab	What it shows
Rationale	AI summary and reasoning for why this Whitespace was identified, linked initiatives, and source citations
Signals	The specific Signals that contributed to this Whitespace's identification and scoring
Buyer Committee	AI-recommended contacts to engage for this specific opportunity

Buyer Committee

Each Whitespace has its own Buyer Committee — the contacts AccountOS recommends you engage. For each contact:

• Decision Score — how important they are to engage for this Whitespace (higher = higher priority)

• Role tag — Decision Maker, Economic Buyer, Technical Buyer, User Buyer, Coach, Business User

• Linked Whitespaces — other opportunities this contact appears in

• Warm Intro Paths — connection routes from your team to this contact

Managing the Buyer Committee:

• You can manually add contacts to the Buyer Committee by searching by name, LinkedIn, job title, or email

• A full point-in-time version history of additions and removals is maintained — you can restore to any previous state

The Buyer Committee is a sub-component of a specific Whitespace — it is not a standalone feature accessible elsewhere.

Relationship to CRM Opportunities

Whitespaces and CRM Opportunities are currently separate. There is no cross-reference between them in v1.1. The ability to transition a Whitespace into a CRM Opportunity is planned for a future release.

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