# Account Intelligence — Overview

Account Intelligence is the core module of AccountOS, Sprouts' AI-native B2B sales intelligence platform. It gives enterprise sales teams a unified, per-account workspace that consolidates everything needed for deep account research — organisational structure, buyer signals, AI-identified whitespace opportunities, CRM opportunity tracking, relationship maps, competitive intelligence, and workforce analytics — into a single view.

### What problem does it solve?

Enterprise sales teams typically piece together account intelligence from dozens of disconnected sources — LinkedIn, company websites, CRM data, news feeds, and internal tribal knowledge. This is slow, inconsistent, and leaves sellers without a clear picture of where to focus.

Account Intelligence centralises all of this into one AI-enriched workspace per target account, reducing research time from hours to minutes and enabling more precise, signal-driven outreach.

### Who uses it?

| Role                                     | How they use it                                                         |
| ---------------------------------------- | ----------------------------------------------------------------------- |
| Account Executives (AEs)                 | Deep-dive research on target accounts before and during the sales cycle |
| Sales Development Representatives (SDRs) | Identify the right contacts, signals, and entry points for outreach     |
| Revenue Operations (RevOps)              | Manage account lists, segments, and data quality across the team        |
| Sales Leaders                            | Monitor pipeline health, account coverage, and team engagement activity |

### Why it exists

Account Intelligence gives sellers a decisive informational advantage when engaging target accounts — knowing who to contact, why now, through what connection path, and with what message — all powered by AI rather than manual research.

### Two modes: Basic State and Deep Intelligence

Every account in AccountOS operates in one of two states:

**Basic State** is available immediately for all accounts at no cost. It includes the editable company profile, Org Chart, user-created signals, contact enrichment, CRM opportunities (if a CRM connector is configured), and email activities (if an email connector is configured).

**Deep Intelligence** is a per-account toggle that unlocks the full AI-enriched layer — whitespaces, buyer committee, AI-generated signals, strategic priorities, relationship network, workforce analytics, technographics, and competitive intelligence. First-time activation takes several minutes while AI generation runs in the background.

### Module structure

Account Intelligence is built around two primary surfaces:

* **Accounts page** — the main list of all tracked accounts and their segments, with Deep Intelligence status visible per row
* **Account Detail page** — the per-account intelligence workspace, accessed by clicking any account row

The Account Detail page consists of a Hero Banner at the top (company metadata and top whitespaces) and a tabbed interface below:

> Overview | Opportunity | Whitespaces | Signals | Activity | Org Chart | Relationship Network | Workforce Analytics | Technographics | Competitors

Tab availability depends on Deep Intelligence status and connector configuration.

### What's covered in this documentation

| Section                                                                               | What you'll find                                                |
| ------------------------------------------------------------------------------------- | --------------------------------------------------------------- |
| [Key Concepts & Terminology](/account-intelligence/key-concepts-and-terminology.md)   | Definitions for all platform-specific terms                     |
| [Getting Started](/account-intelligence/getting-started-with-account-intelligence.md) | How to add accounts, create segments, and navigate the platform |
| [Deep Intelligence](/account-intelligence/deep-intelligence.md)                       | How to activate DI, what it unlocks, and the credit model       |
| [Feature Guides](/account-intelligence/feature-area-within-account-intelligence..md)  | Detailed walkthroughs of every feature area                     |

Still have questions? Reach out at <support@sprouts.ai>


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://docs.sprouts.ai/account-intelligence/account-intelligence-overview.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.